There’s no secret in that a video represents one of the most effective marketing tools.
If can explain how your products or services work and what your business is about, an animated video is the best choice for your digital marketing team. And remember, less is best for catching and retaining a viewer attention.
Animated explainer videos are a perfect tool for attracting users to your site and telling them about the key benefits and features of your products.
Explainer videos have reverberated in popularity over the past year due to their proven effectiveness in increasing business. This makes animated videos an excellent marketing tool.
Benefits of explainer videos:
- Increases web traffic
- Improves customer engagement
- Boosts conversion and sales
- Increases social shares
- People love videos
- Animated videos have the highest ROI
(Return Of Investment)
As per ComScore, Visitors stay 2 minutes longer on a website with explainer videos.
According to Dr. James McQuivey of Forrester Research, 1.8 Million words have the value of a one minute video